Bethany Moreton To Serve God And Walmart Pdf

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bethany moreton to serve god and walmart pdf

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Pamela E. By Bethany Moreton. Cambridge: Harvard University Press, For years Wal-Mart has been censured by scholars and citizens of a liberal bent for its unfair labor practices and encroachment upon local economies. She places the company in particular contexts: as an Ozarks business with a populist heritage, within the shift from an agricultural to a postindustrial economy, and in relation to the emergence of the New Christian Right in the sun belt.

To Serve God...and Walmart

In the opening pages of To Serve God and Wal-Mart , Bethany Moreton makes it clear that her analysis of the retailing giant will not take the form of a narrowly construed narrative of corporate ascent. Rather, she argues that the company provides a window into the development of "Christian free enterprise": a social philosophy and way of life that has permeated the ideas and practices of post-industrial society. This is a history in equal parts of Wal-Mart and the world that Wal-Mart has made. Her analysis, accordingly, canvasses the extraordinary range of late-twentieth-century social developments that Wal-Mart both reflected and helped to bring about: the growth of a conservative populism that embraced rather than excoriated the actions of business elites, the transformation of gender relationships wrought by the increase in two-income households and the transition to a service economy, the collegiate shift away from a liberal arts curriculum and toward vocational training, and the emergence of global corporations that exercised international influence through the allocation of capital rather than the overt application of military force. Wal-Mart has impacted widely varying aspects of American life, sometimes with deliberation and sometimes not. The expansive ambition of Moreton's analysis befits the subject that it attempts to comprehend.

Bethany Moreton. To Serve God and Wal-Mart can be seen as a case study, a scrutiny of the all-too-familiar larger phenomenon, that strange conflation of metaphysics and economics, where the Dow Jones average moves in mysterious increments according to unknown and unknowable vagaries, and the individual is sacrificed on the altar of corporate profit. A critical appraisal of how religion, politics and economics were interwoven in post-Vietnam American culture and society, To Serve God and Wal-Mart is also a bracing reminder that we, among the most materialistic people in the world, have turned a blind eye to the impact of material conditions on our actions, attitudes and beliefs. Moreton reveals Wal-Mart s extraordinary capacity to develop cultural. Reviewed in the United States on October 4, Verified Purchase.

Norton and Company, Inc. When Bethany Moreton first set out to learn about how the anti-monopolist heartland of America the Ozarks managed to eventually cook up the largest economic Leviathan the world has ever seen Walmart , she was not pursuing a book in the religious genre. The faith of Christian women made the trope of Christian service stick for the corporation on the popular level—from the bottom up, not from the top down. Walmart exploited the conservative family structure in the region by making the men managers on borrowed prestige and the women the servants of managers and customers. There is a shift in the latter chapters away from the store setting of Walmart itself to its role in the larger political movement of the conservative right for a pro-capitalist America and for spreading a message to the world that conflated freedom with free enterprise. Unique historical circumstances that cut funding for Christian Universities and regional schools helped them see the opportunity to create partnerships with Walmart in turn for financial support.

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The history of Wal-Mart uncovers a complex network that united Sun Belt entrepreneurs, evangelical employees, Christian business students, overseas missionaries, and free-market activists. While industrial America was built by and for the urban North, rural Southerners comprised much of the labor, management, and consumers in the postwar service sector that raised the Sun Belt to national influence. These newcomers to the economic stage put down the plough to take up the bar-code scanner without ever passing through the assembly line. Industrial culture had been urban, modernist, sometimes radical, often Catholic and Jewish, and self-consciously international. Post-industrial culture, in contrast, spoke of Jesus with a drawl and of unions with a sneer, sang about Momma and the flag, and preached salvation in this world and the next.

The mega-retailer is significant not only as a business success story but as an ideological triumph for the right. Bethany Moreton charts this triumph brilliantly. Global Ethics Compliance - corporate. Cambridge, Mass. What is it that God wants for us? He wants for us to serve Him. We are talking about serving God.


To Serve God and Wal-Mart: The Making of Christian Free Enterprise. BETHANY MORETON. Copyright Date: Read Online · Download PDF. Save. Cite this Item. Table of Prologue: From Populists to Wal-Mart Moms. (pp. ).


[PDF] By Bethany Moreton:To Serve God and Wal-Mart: The Making of Christian Free Enterprise

The history of Wal-Mart uncovers a complex network that united Sun Belt entrepreneurs, evangelical employees, Christian business students, overseas missionaries, and free-market activists. While industrial America was built by and for the urban North, rural Southerners comprised much of the labor, management, and consumers in the postwar service sector that raised the Sun Belt to national influence. These newcomers to the economic stage put down the plough to take up the bar-code scanner without ever passing through the assembly line. Industrial culture had been urban, modernist, sometimes radical, often Catholic and Jewish, and self-consciously international. Post-industrial culture, in contrast, spoke of Jesus with a drawl and of unions with a sneer, sang about Momma and the flag, and preached salvation in this world and the next.

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To Serve God and Wal-Mart

This book is poorly argued, and I don't think that Moreton demonstrates the connections she is trying I think?? However, she avoids -- for the most part -- a "what's the matter with Kansas

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Просмотрев все еще раз, он отступил на шаг и нахмурился. - Какие-то проблемы? - спросил лейтенант. - Да, - сказал Беккер.  - Мы кое-что упустили. ГЛАВА 13 Токуген Нуматака стоял у окна своего роскошного кабинета на верхнем этаже небоскреба и разглядывал завораживающие очертания Токио на фоне ярко-синего неба.

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